Mooi, ErikSarstedt, MarkoMooi-Reci, Irma2020-05-122020-05-122018https://dspace-uh-tmp.igniteonline.la/handle/cenit/5917429 paginasDIGITALPDFenINDUSTRIALMarket Research: The Process, Data, and MethodsUsing StataBook